Lilly Pulitzer and Key West 1964

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Lilly-Pulitzer

 

FROM DIARY OF A MOD MODEL 1965

Age 18,,Key West Florida for Lilly Pulitzer

I married him on the Fourth of July 1964 and lived a fabulous year with him in Key West, Florida. He was a Junior Officer in the Navy stationed on a sub-marine tender, in the amazing tropical Paradise that was Key West in the Sixties.  He was brilliant with electronics and could practically make a radio out of a coat hanger, if you know the type. Nowadays we would call him a techie. He was twenty, I was eighteen and we were in love.

He wound up working for IBM on their newly invented electric type writers.  It came to the attention of upper management that Michael was having amazing success in location and fixing problems in the typing pools of IBM users in Manhattan.  He was offered a job in the engineering department.  IBM would give him on the job experience, and pay for his further education to become an engineer.  He was to have a part in developing the next big thing: Computers. (more on that later).

Although he was stationed in Key West, we did not have to live on the base.  We rented a little gingerbread  house on a street of other little white ginger-bread houses each different in its own way.  Palm trees of all kinds and different bushes and flowers bloomed.  The breeze was fragrant with the winds of the Atlantic  the Caribbean Sea and the Gulf of Mexico that all met at the point of Key West.

keyWest (2)Michael had to work on the base all day and he came home at night like any husband.  I was supposed to stay home, go to the beach and cook and clean.  I explored the island a bit but it was hard to walk around, a lone woman, with sailors every where.  I was always getting whistles.  At first I almost had to look around and see if it was really me they were whistling at.  After all the jibing I had gotten back in Lindenhurst in those formative years, it felt good to have male attention.  Fortunately I did not have to do more than just show up.  I was married and therefore untouchable.  I liked being married. So I decided it would be better for me to stay home.

I found a library nearby, within walking distance.  Since I did not know much about the “wifely duties”  I decided to get some books about sex.  One was a huge tome called “Of Love and Lust” by Theodore Reich.  It must have weighed ten pounds.I was disappointed to find that it was a dry treatise on sexual aberrations that I could hardly understand.  When I got home there was a giant Palmetto bug (read huge cockroach) in the corner of the shower.  I had never seen such a frightening thing.  I killed it with the book.

I enjoyed this little residential part of paradise, and did not take part in the raucous night life on the main streets.  Michael and socialized with other young couples.  Sometimes we would go to the movies downtown and I would catch glimpses of a West Village atmosphere and It seemed interesting.  But the military was not really welcome and they were warned by their officers to stay out of that part of town at night. I could hear the strains of music as we walked back to the little cottage, with me looking over my shoulder like Lot”s wife.

keyWestPoint

Finally I got very bored and told Michael that I wanted to get a job.  We could use the extra money and it would give me something to do.  I worked for one day as a soda jerk in Woolworth’s.  I was terrible.  Of course I said I had experience or they would not have given me the job. From behind the counter all you see is a long row of hungry people all gesticulating wildly and expecting you to remember their ketchup and that they wanted their hamburger done just so.  Each one is only interested in himself and his needs and you are expected to make them all happy.  I went home that night and never even returned to pick up my pay.

A few days later I decided to try my luck again. There was a lively restaurant left over from the days when Hemingway lived on the island.  It was built like a Cuban beach shack, rustic with a fishing theme.  There were old salty nets nailed to the wall in which various starfish and conch shells were trapped.  The food was spicy and delicious, genuine Cuban conch chowder and the best Key Lime pie I have ever had before and after.

I still had no experience as a waitress, except the few hours at Woolworths soda fountain, but I lied again and said I did.  The owners were an American woman and her husband, a Cuban chef.  He was always trying to pinch my butt and she was very mean to me. I only worked there a few days when one of the regular customers offered me a job. That was the day I dropped a tray of six steaming bowls of spicy conch chowder, the specialty of the house. The wife was furious and fired me on the spot. As I rushed to the door after grabbing my purse from its designated spot under the cash register a glared at the chef. I was glad to be leaving.

Just then I saw a darkly handsome man in a silk print shirt waving at me from a table near the door.  In my short stay he had become my favorite customer, always complimentary and leaving a big tip.

“Darling!” He cried. “Perfect timing.  Please come over here.”

He was Jim Russell, a gorgeous Hollywood type who had moved to Key West after an unsuccessful career in Hollywood. He was much better suited to design, despite his Rock Hudson looks and George Hamilton tan. He became the leader of the fabulous openly gay community that Key West was known for.  He owned the Key West Hand Print Fabric company that made the most beautiful hand silk screened fabrics.  They sold the fabric by the yard and it was quite expensive.  Lilly Pulitzer had an exclusive contract with them and they silk-screened her designs and had the dresses cut and sewn.

Linda Morand wearing the classic Lilly Petal Dress and showing a more mature version, the Shirtwaist Dress.

Linda Morand wearing the classic Lilly Petal Dress and showing a more mature version, the Shirtwaist Dress.

“I was just going to offer you a job.  I need a model!”

I was fortunate enough to be given four of these darling dresses to wear in the boutique where I served as model/sales clerk.The original fabric was designed and manufactured upstairs in the small building they owned.  Silk screening is an art form and these beautiful fabrics were the finest examples on polished cotton.  The relative stiffness of the fabric allowed the whimsical dress be cool for resort wear but still have a modicum of structure, like the clothes Jackie Kennedy was wearing.

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Lilly Pulitzer introduces “The Petal Dress” 

 KeyWestNYAs Jim’s protege with the coolest scene and wound up starring in The Key West Players version of "Under The Yum Yum Tree."  The other actors and all the customers were encouraging me to be a model.  They took out an ad in The New Yorker, with me as the  model.  I had no idea what to do, but tried to look like Veruschka, of all people.

When I got to New York I had to throw these pictures out. They were way too rustic and unprofessional for the Mod New York scene.

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Link to Headsheets

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Heather Hewitt

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by Linda Morand

SUPER MODELS HALL OF FAME Nominee, Heather Hewitt is a Los Angeles based actress and model, writer and producer. Although she considers herself a country girl at heart, her career has been long and and very glamorous. Heather is an ageless beauty and a very talented painter, sculptor, and chef.  She is currently developing two exciting film projects based on scripts she has written. “Love is All”  is a romantic comedy based on a novel she wrote. It has an important female role, with some surprising comedic and dramatic elements, taking  place in Manhattan and Vermont.  The other script is entitled “Anna’s Extra Life.” It is a dramatic, family oriented story set in the film and TV industry and the social milliues of Beverly Hills and Hollywood.

Let’s take a look at some of the highlights of Heather Hewitt’s remarkable modeling career.

Heather Hewitt, Linda Morand

Current Photo

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Heather Hewitt was chosen to launch the “new look” for Cosmopolitan Magazine, which was being made over by Helen Gurley Brown, whom she refers to as “an editorial genius and tireless promoter.”  For several years she was featured in a series of ads as “That Cosmopolitan Girl.  They appeared everywhere, even on the sides of buses. It was a great  boost to an already super career

Heather on the coveted Cosmo Cover 1968

Heather Hewitt
 In 1968 only the very Top Models of the Ford Agency were featured in Eileen Ford‘s best selling book.  Heather has long been inspired by Eileen Ford, who included her in Ford’s first beauty book.  This led to a lifelong regime of healthy living,  sensible eating and regular exercise. She remains friends with Ms. Ford to this day.

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The Perfect Red

Heather was featured on the cover of Playboy in a tasteful photo showing her to be the epitome of glamour, elegance and sex appeal

Heather Hewitt – 1968 by Roy Volkman.  This lovely photo became Heather’s “signature picture” which got her many assignments.  It was one of hundreds of ads for Alexander’s Department store, which appeared in all the new York papers  every day.

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Heather for Germain Montiel 1964

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Heather was featured in an eye-catching image of beauty and sophistication. as an elegant high fashion model  in one of L’Oreal‘s biggest ad campaigns, appearing in Vogue, The New York Times Magazine and  posters in all the major beauty salons nationwide.

Heather as an elegant high fashion model Vogue 65

Heather was Maybeline’s leading model for more than four years. She was featured in their TV commercials and in their famous, record breaking ad campaign entitled “For the Many Faces of Eve” The ad ran in 44  magazines and hundreds of newspapers.

Heather Hewitt, Maybeline, Linda Morand,

Heather in 1987 continuing to portray her special brand of sophisticated allure.

Heather’s natural beauty and versatility and her skills in evoking a mood, creating a character and bringing her energy and personality to the assignment led to her being cast in the principal role in over 150 TV commercials.  Heather met the love of her life, publishing executive, book editor and photo journalist, Andrew Ettinger. They married and had two daughters and now live in the Hollywood Hills in a lovely, woodsy home filled with dogs, cats, unusual birds and an exotic fish pond.  Andrew is a literary/media consultant as well as a writer/producer.

Heather and husband Andrew Ettinger

Heather Hewitt

Heather with her husband, Andrew Ettinger and Cheri LaRoque at the 2010 West Coast Model’s Reunion.

Linda Morand

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Model History Dorothea Towles

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NY TIMES TRIBUTE

By the mid 1950’s, African-American models were making cautiously optimistic inroads into mainstream print ads and television commercials. Dorothea Towles is generally credited with being the first successful Black high fashion mannequin, having appeared on the runways of Paris.

One of the most glamorous models of the Fifties, American born Dorothea Towles, was renowned for her chic style and impressive wardrobe, which she designed herself. She went to Paris to study design but her beauty and grace led to a modeling career with some of the greatest couturiers of the time.

“Ms. Towles’  success was a historic achievement in an industry that had been especially resistant to using any but white models to represent beauty on magazine covers, advertisements and runways. Ms. Church was responsible for breaking down some of those barriers and was revered in France during the five years she modeled there.

“If you’re beautiful, they don’t care what color you are,” she said of the French, describing her days in the couture salons and nights in postwar Paris.

“I got invited out all the time,” she said in Barbara Summers’s 1998 book “Black and Beautiful.” “I was the only black model in Europe and I just thought I was an international person.”

Her easy acceptance in Paris was reported back home in black publications, in articles about the designers she knew and how she once dyed her hair a stunning shade of platinum at Dior’s request.



Dorothea Towles was not only muse to Christian Dior.  She appeared on many magazine covers and modeled also modeled for Schiaparelli, Jacques Fath and Robert Piguet. She toured the United States doing sophisticated fashion shows to packed houses.. Her experience working with the great designers gave Dorothea a profound insight into the design and construction of couture gowns.

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Linda Morand

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